Park Partnership Program
Do you work for a park or park system that is interested in partnering with Veil? This page gives a quick overview of how our hunts work, what we care about, and what a partnership would look like for you.
Our mission
Get people outside exploring great parks—respectfully and safely.
Park-first design
You define off-limits areas. We build those protections right into our maps.
Shared upside
A percentage of hunt profits is donated to the park where the treasure is hidden.
Subject line: “Park Partnership”
What is Veil?
Veil is a modern take on treasure hunting in the form of a real-world adventure game. Players use daily clues to explore parks, learn local history and geography, and ultimately find a small proxy treasure hidden in the real world.
Veil’s goals
- • Get people outdoors exploring our great parks.
- • Highlight local history, geography, and stories.
- • Donate a percentage of hunt profits to local partner parks.
What a typical hunt looks like
- Veil hides a small prop treasure and trail cam in a park and posts a search area—typically a circle on a map that can start at a dozen or even several hundred miles in diameter.
- At signup, players sign a risk waiver and agree to Veil’s terms and conditions, which state that they will follow all rules of the parks they search and all local and state laws.
- Every day over the course of several weeks, Veil sends clues to players and the search area shrinks.
- Players use clues to define areas they’d like to search, then go out into parks in the search area to look for clues and the treasure.
- Early in the hunt, players are scattered across a large region. By mid-hunt, there may be a handful of extra visitors to any given park near the treasure. Late in the hunt, if the treasure has not yet been found, there may be several dozen or more players scattered throughout one or several parks near the treasure.
- Because the hunt ends when the treasure is found, there are never standing crowds or repeat traffic to any one location. The structure of the game naturally discourages forming groups with people players didn’t arrive with.
What does a partnership mean?
By partnering with Veil, you help define how our players experience your park—and how we protect it.
- • Park staff can submit areas that are off-limits for a Veil hunt (e.g. protected habitats, fragile slopes, restoration areas).
- • Veil geo-fences these areas in our user maps so players know that treasures are not hidden there.
- • Veil donates a percentage of the hunt’s profit to the park where the treasure is hidden once the hunt ends.
Why this matters
The treasure hunt community is growing quickly, but today most hunts operate with little or no coordination with parks. Veil is designed to be different.
- • Our partnership model sets a higher standard for park–hunt coordination.
- • We make protected-area maps visible to all free members so that regardless of which hunt they are doing—Veil’s or others—players can see where they should and should not explore.
- • Over 2–3 weeks, Veil hunts draw hundreds of players to a county or region. Those players support local businesses and discover parks they often return to on their own.
“I’ve heard of geocaching—is this like that?”
A few similarities
- • Both aim to get people outdoors exploring our great parks.
- • Both offer free access and premium access for a fee.
Key differences
- • Geocaches are intended to be visited repeatedly. Veil hunts are one-and-done. Once the treasure is found, the hunt is over—no ongoing traffic to the final location.
- • Exact geocache locations are known by players. Veil locations are unknown. We create a game out of local history, geography, and fictional stories to help players hone in on the area.
- • Geocaches are purely for fun. Veil hunts are also for fun, but fees paid for premium signups fund a reward for the finder and enable us to donate a percentage of profit to the park.
How often will you hide a treasure in our park?
There is no guarantee that we will hide a treasure in your park. If we do, we would only hide one treasure per park in any given year.
Is anything required of the park?
No. Veil hunts are not “events” in the traditional sense—there are no fixed start times or gathering points. To staff and visitors, it feels like a normal day at the park, perhaps with a few more cars in the lot and a few extra friendly faces on the trail.
Is Veil legal?
As a contest of skill, Veil is legal in most states. Players from states that do not allow contests of skill are not eligible to sign up, and treasures are not hidden in those states.
Finders are responsible for taxes on their reward. When a treasure is found, the finder confirms their identity with Veil and receives a 1099-MISC tax form.
Is Veil safe?
Safety is our #1 priority. We design our hunts and our tools to make outdoor exploration safer, more prepared, and more predictable for everyone involved.
Safe hunting guide
We provide a “Safe Hunting Guide” on our website that offers tips on preparation and best practices for exploring the outdoors— everything from clothing to weather to communication plans.
“Going hunting” log
Our “My Map” section includes a “Going Hunting” log where players can document where they intend to search that day. In the unlikely event someone is lost, Veil can access their map to help narrow down their intended search area.
Proxy treasures
Veil does not hide real money or valuables. Instead, we use small 3D-printed proxy treasures of no material value. Each contains a unique code the finder shares with Veil upon discovery.
Trail cam verification
A player’s “finder” status is confirmed immediately upon discovery via trail cam footage at the treasure location.
Limited knowledge
Only Veil’s owners, Jeff and Paul, know where the treasures are hidden. Locations are never shared publicly or with third parties.
Interested in partnering with Veil?
Reach out to us at info@findveil.com with “Park Partnership” in the subject line. We’ll arrange a call to say hello and answer any questions you have.
From there, we’ll provide a simple memorandum of understanding that captures the information on this page for your park to review and sign.